To be clear, I only started working on the API 22 days ago and have been waiting 8 days to get re-verified for my class 2 SSL certificate before releasing the feature today. The 596 days is in reference to the first request of an API here: http://news.ycombinator.com/item?id=1590295
So why the ridiculously link bait title? "The API that was first request 596 days ago" and "The API I've been working on for the past 596 days" are completely different things!
(For reference, current title is The API I've been working on for the last 596 days is now live)
Sort of link baity, but I've had projects I've kicked around in my head for months before actually writing code, and I'd count that as 'time worked on'.
Plus link bait usually implies the content doesn't deliver any value, however, this guy is a one man show trying to live the dream, and turning out features his users want. Basically, this is how you do it.
Sure, I won't deny that it's somewhat link bait-y, but I have commits from before I launched that are related to the API, so it's not entirely untrue either. I just started working on it, in earnest, so that I could release it, 22 days ago.
Amusing (and recognizable) that you use the long developing time as attention getter and then feel the need to point out that you're really a fast developer. O Vanity. :-) Seriously though, site and API look great. The best of luck with your business.