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Have you done a/b testing in one of your startups?

It's a fool's errand at low volumes. Whatever you find out isn't statistically significant.



> ... at low volumes whatever you find out isn't statistically significant.

Depends on what volume you are measuring.

In my case I have an abysmally low conversion rate, so I can in fact have a low volume of sales relative to the number of visitors and still have statistically significant results.




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